CGI and AI Videos and Photos
Amplify Engagement with CGI Marketing Videos’ Mixed Reality and Immersive Brand Experiences
Benefits
Drive engagement
Expand asset library
Create faster
Versatility
Customization
Surrealism and mixed reality differentiation
Ongoing cost efficiencies
Differentiated content
What is a CGI video?
A CGI marketing video is a brand building video to tell a story, define a key point of product differentiation, and a modern way to drive engagement. We use computer-generated imagery (CGI) to animate and digitally enhance product packaging and secondary elements against real or generative AI-produced backdrops.
We begin with creating the product packaging as a 3D or CAD file and developing a short, social-centric story. Next, we film footage at a real location or we create a backdrop developed via Generative AI capabilities. Clients have the option to cast human actors and integrate their interactions with the product or secondary objects and effects.
The final step is compositing the product’s CAD file into the footage for a mixed reality and hyper-realistic brand building experience. The goal is to drive engagement, tell a unique brand story and offer an immersive brand experience.